Author Joshua Chen shares how you can ultilize the concept of brand archetypes in your work
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| Virtual Book Signing: Archetypes in Branding A toolkit for creatives and strategists
When: Tuesday, October 9, 2012 Time: 2:00-3:00 pm Eastern (1 hour) Price: FREE
Join co-author and designer Joshua Chen for a Virtual Book Signing and preview of his NEW book Archetypes in Branding: A Toolkit for Creatives and Strategists.
Applying archetypes to your branding process can help everyone stay on the same page, and on strategy. Hear Chen talk about how to use the book and its 60 unique (and beautiful) archetype cards as a practical tool for navigating the branding process, and learn how you can take advantage of the psychology behind archetypes to create a winning brand. Register and listen live, and you could win a copy of the book for yourself!
Archetypes in Branding is available from MyDesignShop. Click here to learn more. |
Can't make the Live Session? No problem! Go ahead and register now and you will get the recording via email within 3-5 business days of the live session, along with an exclusive coupon you can use toward purchasing this great toolkit. |
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